Five extensively discussed steps on building an eBook from scratch

A lot of products can be sold online but not all products can be sold online.

An eBook is an informational product that can be sold online and here we will focus on eBooks.

You have to be passionate about your chosen topic.

An eBook can be easily written. It does not have to be large. It could be a sixty page eBook that extensively covers a single topic such as how to become an expert digital marketer.

You can create an eBook based on your passion and topic of interest, the present market niche and/ or the content of your website.

You have to be passionate about your chosen topic.

Also, you need to motivate yourself. Remember that you need not be an expert in your choose field.

You need to understand the benefits of your eBook. Do you want to train people to be better at doing things?

You need to understand the purpose of your eBook.

Do you want to follow your passion?

Do you want to brand yourself?

Do you want to build your profile?

Do you want to have a unique advantage over your peers?

Do you want to be better at what you do?

Do you want to make more money and improve on your living standards?

Do you want to be free and never have to work for anyone in your life?

Do you want to create a unique product?

You need to choose a good and interesting topic for your eBook.

Begin by creating an outline for your eBook.

Know how long it will take for you to finish your eBook and do not quit your day job but put aside a few minutes each day to work on your eBook.

Pick a passionate, qualified and skilled ghost writer if you require one.

Know what it takes to publish your eBook. It is best to self publish your eBook. It does not have to cost you much to publish and market your eBook.

Find the best marketing channels for your eBook and remember that you will make more money marketing your eBook yourself.

It can be easy to actually start writing and here are seven easy to follow steps:

Step one: Pick a topic you are passionate about.

Step two: Pick your longest, best and favorite posts or articles.

Step three: Put them together.

Step four: Develop a table of content.

Step five: Research and come up with more topics.

Step six: Begin building your content.

Step seven: Publish your eBook. Very easy!!!!

If you have never written articles before then here are five extensively discussed steps on building an eBook from scratch:

Step one: Pick your niche

What is your passion, talent or experience? What can you do better than others? What can you teach or couch? Or do you have a more effective and efficient method to do things?

Pick a market for your information product depending on your passion, interest, experience and market trends.

Ensure that you meet the needs of your target customers by improving on their lives, growing their technical skills, managerial skills and knowledge, helping them make more money or save more money, helping them to be more effective and efficient at their work, helping them live a fit and healthier life and/ or by solving their problem.

Ensure that you pick a topic you have relevant experience on. Otherwise ensure that you have thoroughly studied and researched on your topic.

Ensure that your eBook idea can be profitable, ensure that there is a need for your eBook in the market, present your idea clearly, ask questions and ask for feedback, make use of your friends, neighbors, relatives, face book page, email list or website to carry out your research, take time doing your research and/ or you may choose to spend money and conduct a survey.

Step two: Pick your customers

Who is your target customer? Does your eBook meet their requirements? Who will benefit the most from your information product?

It is important that you understand your customer preferences, understand their language, establish how much they know about your topic and establish a connection with your customers.

Step three: Begin building and writing your eBook

· Make sure you have thoroughly researched on your topic.

· Research will help you build depth in your content.

· Research will help you add new and relevant information.

· Have organized, clear and understandable information.

Begin by building the outline for your eBook.

List down all you want to teach and cover.

Organize all your steps, topics, subtopics and chapters on how to present your ideas.

Know what you want to add.

Know what you want to leave out.

Add your own story and experiences.

It is important that you check your content for duplication.

· Pick an interesting title for your eBook.

· Know what topics have already been covered by other writers.

· Know what other eBooks are present on your topic.

· Research on the latest and relevant technologies on your topic.

· Create a better information product than what is out there already.

· Even as you begin writing, take notes of new ideas you may have.

· Expand your ideas, points and content even as you move along.

· Choose the dimensions of your eBook.

· Design a relevant, attractive and creative cover for your eBook.

You can choose to seek the services of experts found online.

· Do not rush to complete your eBook.

Takes breaks so as to create new content and avoid repetition of ideas and content.

Step four: Edit and polish your eBook

· Start by proof reading the entire eBook.

· Check if the flow is perfect.

· Take notes on what needs editing.

Which sentence is irrelevant? Get that out.

Which sentence is not clear enough? Re-write the sentence.

Check if you need to have more examples?

Which paragraph is not required? Get that out.

Edit the inside layout of your book.

· Present yourself as an expert.

Check if your processes, ideas and content are actually correct.

Have quizzes, checklists and notes on each topic.

Make use of tables and spreadsheets to explain your data.

Make use of diagrams, graphs, illustrations, relevant and practical examples and flow diagrams to better explain your data and communicate your ideas.

· Add value to your eBook, have it ready for the market and ensure that your eBook adds value to your customer’s life.

· Get your eBook ready for publishing in a format recommended by Amazon or Apple iBook.

Step five: Launch your eBook

· Prepare your book launch event.

· Get your ISBN number.

This will make you look professional and help you enter the academic world and into libraries.

· Choose your marketing channels.

Make use of social media, email advertising and online ads to promote your eBook.

Redirect your website visitors to your eBook.

Email marketing can be used to encourage potential customers to buy your eBook.

· Carry out promotions.

You can choose to link with other websites or online events to promote your eBook.

· Let your customers know of your eBook and its benefits.

· Let your customers know where to purchase your eBook.

· Let your customers know where to find you.

· Get reviews, recommendations and testimonials from readers, experts, leaders, influencers and other writers in your field.

EBooks allow you to follow and share your passion with the world.

EBooks are also easy to produce as compared to other online products.

There is no cost involved in creating an eBook.

If you already have a website, then advertising your eBook on your website will help you build traffic to your website.

You can always price your eBook to attract buyers.

Your eBook helps you to showcase your skills and potentials and brand yourself.

An eBook meant to market your skills needs not to be large.

You can make use of reviews, recommendations and testimonials from readers, experts, leaders and influencers to help you market your eBook.

You can go on to create podcasts, videos and online courses for your eBook.

You get credibility when you launch and have your very own eBook.

With credibility, you get to do important jobs and projects.

With your own eBook, you get to be considered as an expert.

You get to make speeches in important professional forums, press interviews and universities.

With your own eBook, you get to grow your network.

You can use your eBook to introduce yourself in group gatherings and important meetings.

Cheers,

Peter Kirimi Mburugu.

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