Your eight steps to selling online services

steps to selling online services

Here are your eight steps to selling online services:

Step one: What are the needs?

Identify a market niche that matches your passion.

It is important to start by identifying and understanding your customer needs.

Find a need and fill it.

Know as much as possible about your customer.

Step two: Review your service

Identify the advantages of your online service.

Ask questions.

Get feedback on your online service before launching it.

Step three: Plan Effectively

Ensure that you understand your online service well.

Link each service fact with a customer benefit.

Develop a sales strategy.

Identify the key decision makers.

Get access to the decision makers.

Prepare your sales presentation well and tell your story.

Always keep your customer and customer needs first.

Step four: Choose your type of business and finance your business

Is your business a sole proprietor, partnership or registered company?

Step five: Register your domain name and host your website

Make use of your keyword when finding your domain name and find a web hosting service.

Design a website that is easy to use and mobile friendly.

Step six: Create your online service

Ensure that your target customers know of your online service.

Ensure that your customers understand your online service.

Ensure your customers are able to reach you.

Create your website content.

Step seven: Market your online service

Choose and use your best marketing channels.

Plan on how you will handle rejections.

Establish an authority, professional and expert reputation.

Track how much traffic you are getting.

Use SEO, email marketing and social media to drive traffic to your website.

Step eight: Analyse feedback

Close deals and ensure you get feedback from your customers on areas you can improve on.

Keep constant communication with your prospects and customers.

You can profit from selling online services by charging for your services in different ways.

You can charge for your online services by the hour and discuss your customer’s challenges only providing an overall strategy.

You can charge for your online services on a weekly basis.

You can charge for your online services on a monthly basis for much deeper involvement in finding solutions to your customer’s problems and assisting achieve their objectives.

You can charge for your online services for a fixed lump sum of money.

Cheers,

Peter Kirimi Mburugu.

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