Confused about an Online business?

It is normal to be confused when picking a business since there is a lot you can do online and still make money.

Living your passion and having a meaningful life

Passion, skill and demand are three things you need to look out for when picking an online business.

Passion - Money alone won’t give you fulfillment in life. You need to find something you are passionate about so that you can excel in business.

Skill - People will buy the skills you have and the experience you have. Make a list of what you are good at. What you want to be good at and your experience.

Demand - Look at what is already in the market and what people are buying.

Some website ideas are easy to execute either because this is a useful niche with a lot of search, there is easy money if done right, you can make money from ads or affiliate links, you can make money by selling for a low price and having a lot of options, you can make money by adding more features, easy to promote or it is easy to build content in the area.

Examples here include: dancing tips website, ask A Question blog, weight loss blog, scrap booking website, wedding couples site, online courses website, selling eBooks website, a website providing various statistics, a website tracking keywords and ranking, a website providing various contests, a website to couch on website coding, a website to coach on how to promote a website, places to visit website, a website selling cars and car accessories, cooking tips and recipes website, a website selling pictures, a website selling men and women wear and accessories, a website selling art and crafts, personal blog sharing your skills, talents and experiences, your company website, How-To-Do-IT website, your online portfolio website, financial guide website, dream interpretation website, career guide website, educational website for kids, Infographic website, retro website, new ideas blog, self-help blog, top 100 blog, sports site, polls and surveys website, a website on how to pass different tests, product and services comparison website, resource list site, stamp collecting website, celebrity site, politics website, compilation blog, relationship blog, hash tag website, dating tips website, online marketing blog, research blog, how to gain weight website, religious website, advertisement website, news website, quotes website, family tree website, funny videos website, fashion blog, poems website and a donation website.

Other website ideas are difficult to execute either because this niche has a lot of competition, you need technical skills in the area to succeed, Algorithms writing skills required, it is difficult to build a large database, it is difficult to handle the shipping and delivery work or it is difficult to build content in the area.

Examples here include: a website selling icons, a website selling software, a website selling online games, an advertising website, a website selling various fonts, a website selling codes and a website selling websites.

Businesses are forced by laws to provide information to buyers and consumers of their products.

By providing information and engaging consumers businesses and marketers can collect consumer data and analyse consumer behavior.

Consumers want to have information about your business such as tax compliance, company registration, directors information, partners information, product produced, number of employees, the company’s stand on equality, employee treatment, is the company ethical in its when conducting its operations, the company’s social responsibility, is the company environmentally conscious, the company’s physical location, the contact person, email address, telephone numbers, website address, social media reach, competitors, technology used, employee competence and experience.

Depending on the product consumers want to have information about your product such as

the manufacturer name, cost, product availability, availability of parts and spares, quality, safety standards both local and international, is the product tested and proven to work, longevity, environmental friendliness, recyclability, packaging, ease of use, length, range of colors available, sizes, weight, fragrances, flavors, concentrations, ingredients, composition, delivery times, cost of delivery, date of manufacture and expiry date, return polices, after sales services available, warranty, model, alternative products in the market, substitute products in the market, competitors and what they have to offer, capacity, comfort, consumption, efficiency, product reviews, number of social followings and likes, professionalism, experience, who is the blogger, who is the writer, who is the editor, who is the designer, who is the publisher, who is the sender of the information, who are the partners, originality, uniqueness, creativity, innovativeness, features, extras, offers, discounts available, if there are free samples available, categories, designs, practicability of use, ISBN, copyright and product registration.

Here are questions you should consider when planning to set up your first online business. The process of finding answers to these questions and actually having honest and realistic answers to these questions will enable you build a successful online business.

· What are you passionate about?

· Do you understand your marketing goals and objectives and how your business can benefit and thrive online?

· Do you understand your internal and external business environment?

· Do you understand your competitors, what they are doing and tools they could be using?

· Do you understand all present laws and regulations guiding your online business?

· Do you understand what skills are required to successfully setup your online business?

· Do you understand what other things are required to successfully setup your online business; such as laptops, printers, scanners, cameras, software and tools?

· Do you understand how much time you will require to set up your online business and do you have a time plan?

· Can you afford insurance required for your business and equipment?

· Do you have a budget and know what you can afford?

Cheers,

Peter Kirimi Mburugu.

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