Start Blogging

A blog is an informative and exchange website.

The greatest asset in the world today is information.

Earn more from blogging

You need to blog about a topic you are passionate about. You do not have to generate new information for your blog. Internet users are always looking for a single place where they can find all the information they need, what they never knew existed or thought they required.

To keep your audience coming back to your blog, your content has to show passion and be relevant to your audience. Relevant content adds value to your blog and positions your blog as a reliable and trustworthy brand. Your content also has to be up-to-date, be well organized, use short paragraphs and sentences, be conclusive, be interesting, avoid repetitions, be current, be clear and easy to understand, be consistent, be free of errors, avoid unnecessary jargons, provide engagement and value, allow for sharing, be credible and depending on your topic your content has to be emotional, fun, practical, actionable or visual.

You could gather information and thoroughly research on a single topic and people can visit your blog to learn more and all they need to know on the topic.

If your passion is technology for example, you can put together articles on the latest mobile phone technology, the latest software in the market, the latest drown technology, car technology, their prices, you can make comparisons, discuss their advantages and limitations, discuss how technology can be used, where the technology can be found and what is coming next into the market. Your featured topics can be diverse depending on your customer requirements.

Write posts providing solutions to problems on the use of technology.

You do not have to be an expert in your field. You can share your personal experiences and still have a loyal audience. Where you have the experience, share your passion, thoughts and lessons you may have learnt along the way. Share steps you may have taken to overcomes challenges you faced and how you handled the challenges.

Use social media and email marketing to popularize your blog, increase traffic to your blog and increase the number of people who like and share your blog and articles.

Make use of images, videos, audio and your keyword to increase the number of visitors to your blog.

Do not put similar articles on both social media pages and your blog. Keep your audience informed, entertained and give them a reason to follow you on all platforms.

Here are eight steps on how to start blogging:

Step one: Find a blog hosting service. Keeping in mind the cost, speeds and technical support offered.

Step two: Choose the best domain name for your blog. It should have your keyword. It should be easy and short. Do not use numbers or symbols, the name should be easy to pronounce, spell and recall. Check for copyrights and trademarks and pick the most popular extension.

Step three: Choose the best blogging platform. Wix, Word press, Dreamweaver and Blue host are good tools you can choose from.

Step four: Choose a simple theme for your blog.

Step five: Set up your blog. Have an objective and make your blog professional and customized.

Step six: Make use of relevant resources and select and make use of the best plugins.

Step seven: Write and publish passionate, relevant and interesting content.

Step eight: Continue modifying your blog to define your style and character.

When establishing your blog ensure that you have a passion for what you are doing, find your own unique niche, identify your target readers, add value to already existing information, have original content, have interesting content, tell your own story, be authentic, be honest, have current information, keep your audience first, find the best time to post when you have the most audience, make use of positive criticism and ignore negative criticism, do your research, allow for comments and allow for sharing.

You can earn more from blogging. With blogging you also get to share your passion, blogging helps you grow your career, blogging helps to establish yourself as an expert in your field, you can grow your business and brand by blogging, blogging puts your skills to good use, blogging allows for reader engagement, blogging is flexible and portable and allows you to express yourself, build trust and a reputation with your customers and blogging is a popular way to keep your customers updated and informed.

Cheers,

Peter Kirimi Mburugu.

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